The Etch League
Etch Legal intends to extend proficient legal services with a team like never before. With the perfect set of lawyers to form a team, your search for a boutique IP law firm ends here!
Adv. Purvi Khandelwal
Principal Attorney · Founder, Etch Legal
Purvi Khandelwal is one of India's focused Intellectual Property practitioners with over 8 years of dedicated experience in IP law. Holding an LLM in Intellectual Property Law — supplemented by diplomas in Cyber Law and Media & Entertainment Laws — she brings a multi-dimensional legal lens to every mandate.
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A member of the State Bar Council of Madhya Pradesh, Purvi has handled a wide array of unique, complex, and precedent-challenging IP matters across industries. Her practice philosophy mirrors that of a specialist physician: while many lawyers touch IP, Purvi has chosen to go deeper — continuously refining her expertise within the core discipline rather than spreading across domains.
She founded Etch Legal with a singular vision: to build an IP firm that is genuinely specialized, accessible to businesses of all sizes, and capable of meeting clients wherever IP intersects with their industry — whether that is in artificial intelligence, fashion, sports, digital content, or emerging technology.
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Qualifications & Memberships
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LLM — Intellectual Property Law
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Diploma in Cyber Law
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Diploma in Media & Entertainment Laws
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Member, State Bar Council of Madhya Pradesh
Adv. Swati Kataria
A seasoned legal professional with over six years of experience specializing in intellectual property law, general commercial law, and general corporate legal advisory. Skilled in drafting and negotiating complex commercial agreements, ensuring compliance with regulatory frameworks, and safeguarding business interests. Adept at formulating, implementing, and conducting training on HR policies and best practices to foster legally sound and efficient workplace environments. Committed to delivering strategic legal solutions that align with business objectives
Divya Joshi
​Holds an MBA and serves as the managerial pillar of Etch Legal. She meticulously maintains all records, ensuring efficiency and effortless operations within the firm.
Adv. Devendra Bagdi
Devendra Bagdi collaborates with Etch Legal as Of Counsel on select IP matters, bringing with him the legacy and institutional strength of Ramesh Chandra Bagdi & Associates — a firm with over three decades of standing in Indore and Madhya Pradesh.
With a background in animation and visual storytelling before entering the legal profession, Devendra brings a unique creator-centric perspective to intellectual property law, particularly in copyright, design, and brand protection matters. He is also widely regarded for his practical strength in IP enforcement, strategic litigation support, and navigating complex trademark disputes on the ground.
